I love that fact all of the key information is given to the reader right away. Plus, it has a reasonable size so that even mobile users would be able to click on it with ease.
Even if that means repeating the call to action twice within the email body. Facebook is another digital behemoth and this short event invitation email keeps things very simple. The email leads with a nice graphic that adds a human touch, then proceeds to outline the benefits of attending the event, and then follows in a slightly smaller font with further details such as the date and time of the event.
Key takeaway : Be sure to articulate the intent and value of your event to make life simpler for your invitee. This event email does a great job of capturing that vitality. Key takeaway : If you need to use visuals, go for it!
Make sure you create beautiful images that are going to impress your recipient. Asana is a project management tool that gives teams around the world the power to organize their projects effectively. This event email is straight-to-the-point and I love that it combines the best parts of the Google and Facebook email: all of the practical information is served up right away alongside a clear value proposition.
Key takeaway : Cut to the point and your invitees will love you for it. And if you got a speaker your attendees respect or will immediately recognize — make sure to highlight them in your email invitation. Each day, millions of people around the world love to grab a Starbucks to power through their day.
With this event invitation email example, Starbucks plays on its powerful brand and adds just a light touch of its branding. Bonus points for having a super light design that makes this event email super quick to skim and easy to click through with the prominent call to action button. Key takeaway : Think about how to present your brand in your event email according to your event objectives. The email uses a nice mixture of beautiful imagery, encouraging copy, and trendy design to put together an inspiring email.
And speaking of clicking, notice how they repeated the CTA button at the bottom of the message to save their recipients time. The sun has officially set on Sunrise, a discontinued calendar application.
But we can still draw inspiration from its elegant event invitation email. This reminder email keeps things very simple — it puts all of the key information at the forefront so that the recipient can make an informed decision.
Key takeaway : Try to strike a balance between your copy, imagery, and key information. This creates an effortless feel. Synapse is an annual user conference for Segment. This is one event email invitation in a series. The email does a great job of creating a sense of urgency and offering a direct CTA while also offering supplementary information to get recipients excited about the event.
As you can see, the email places a big emphasis on sharing details about the agenda. Key takeaway : Understand what makes your event unique and be sure to lean on it to get your recipients equally as excited! GDPR still causes headaches to this day, but this invitation email template from Hyped Marketing invited attendees to learn more about the regulation.
I like the way that the key information is in its own column, making it easy to digest. Key takeaway : Make sure to invest the appropriate amount of time and effort into creating an attractive design — it can spell the difference between success and failure for your email, and your event, too. This invitation email template is great fun.
The email is very easy to skim, as the design has been broken up into smaller sections. Those sections are used to good effect, and they help to feed the sense of humor. Key takeaway : Make sure to think about how your recipient is going to read your email.
Use your design abilities to make sure that the copy of your email is broken up appropriately. Key takeaway : Consider your audience to make sure that you create an event invitation email that is appropriate. This event invitation email from Litmus uses great design to divide the information up into a logical way and help the recipient understand the email.
It advertises a range of events in one email and uses a card-based design approach to remove the hierarchy — all of the events are equally important and full of life.
Key takeaway : Think about how you can use design to make your email invitation and the information within it as clear as possible. Git Merge is a big event within the development community and this email does a great job of sharing key information for the busy invitees.
The design is very clean and it shares the goals of the event well. I do have one criticism, though, given that the CTA buttons seem to be reversed — it looks like the sender was trying to attract more speaking proposals rather than sell tickets! Key takeaway : Be careful when it comes to the design choices that you make.
A professional designer should offer you recommendations and insight to give you the best chance of success. The copy is really great — I love the way that the introductory text blends together a direct CTA with a clear and concise value proposition. It helps to get the reader excited and enthusiastic right away. Key takeaway : Make sure to pay attention to your copy and create inspiring messaging that will get your attendees to click.
As you can see, there are lots of best practices that you can choose to follow when it comes to creating your event invitation email. It also makes your emails mobile-responsive automatically so that they look good on any device. To learn more about the tool, check out this video below or just sign up for free today.
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